After months of hard work from our creative and web teams – our new website has finally been launched and went “live” last night!
fabulous has always had a transactional website but while the fabulous stores have expanded and been refurbished over time, our busy award-winning website waited in the wings like a trusted friend for the face-lift it deserved!
We are thrilled with the new look of the website! It remains instantly recognisable as being totally fabulous – the theme is pink of course! But we feel that it has a much more slick and clean feel to it and it is even easier to navigate than our previous site, with new filter search options.
Aside from this, there are few other new features of the site which we think will improve our online shoppers’ experience…. Have you spotted the tabs underneath the main banner, inviting you to browse what’s new to fabulous, our fabulous favourites and, if you’re not sure where to start, some fabulous inspiration?! It also acts as a gateway to the Designer Lounge – a fresh new area of the site where you will find interviews with designers, insider info on new collections and the latest jewellery industry news!
At the bottom of the homepage, you’ll find links to most of the important original sections of the site such as About Us, Events and Returns information. But now you’ll also notice that we have brand new info about Birthstones – which are so popular as gifts! Plus – check out the cute heart shaped social media buttons, which make it even easier to stay connected with fabulous.
Arguably one of the most important new features of the site is the real-time stock level indicator for every single item! Our aim is to get your order to you as quickly as possible but on our previous site you wouldn’t know if your item was in stock until you had placed your order…. Now each product page informs you of an estimated delivery time to help you have the best online shoppping experience possible.
We hope you enjoy using our new website! We can’t wait to hear your feedback, good or bad! Feel free to leave a comment here or e-mail us firstname.lastname@example.org