We opened our new, larger store in Touchwood, Solihull on Thursday 23rd June, and raised £150 for Breast Cancer Care in the process!
The launch, which took the form of a Strawberry Tea Party, was a great success with 100 loyal fabulous customers in attendance, who were all excited to be among the first to browse the new store. The reaction from shoppers was great, with many commenting on the beautiful chandeliers, the new designers now available, and all the space – the old shop was infamous for getting a bit cramped on a busy Saturday! The bigger shop means that customers will find it easier to browse even wider collections of Pandora, Thomas Sabo and Trollbeads charms and the other great collections that fabulous stocks, such as Azuni, Lucas Jack and ChloBo.
During the evening, attendees were invited to take part in a raffle benefiting Breast Cancer Care. The prizes for the raffle were some special strawberry related pieces by designers such as Thomas Sabo and Pandora. Whilst pink themed canapés were served, those with a sweet tooth enjoyed fabulous cupcakes, kindly made by Georgina and Claire McCormick, which also helped to raise money for the charity. The soundtrack to the summery evening was provided by professional saxophonist Danielle Mason.
Jo Stroud, owner of fabulous, is thrilled with the new store and explains how, “it is definitely the flagship store of fabulous, with much larger areas dedicated to Thomas Sabo and Pandora, and all the exciting new designers we are also proud to stock. The launch went brilliantly and it’s fantastic that we raised so much for Breast Cancer Care.”
The celebrations continued over the weekend, as Touchwood was the location for a fabulous “Flash Mob”! A group of six descended on Poplar Arcade in attention-grabbing pink fabulous t-shirts and danced around the centre throughout Saturday 25th June, indulging shoppers with some spontaneous entertainment in order to mark the opening of the new store.
fabulous Solihull is now situated at 3 Poplar Arcade, Touchwood (opposite the original store) and continues to be contactable on the number: 0121 709 0585.
Head over to our Facebook Gallery to see the full set of photos from the night!
- fabulous Solihull is moving – here’s to being even more fabulous! (fabulouscollections.wordpress.com)